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% of global Internet users research products online.
(Interconnected World: Shopping and Personal Finance, 2012)
% of people read blogs more than once a day.
(HubSpot Science of Blogging, 2010)
Social media has a 100% higher lead-to-close rate than outbound marketing
(State of Inbound Marketing, 2012)
% more leads are generated by inbound tactics than traditional paid marketing.
(State of Inbound Marketing, 2012)
% of B2B marketers have generated leads via LinkedIn, whereas only 39% have generated leads through Facebook and just 30% through Twitter.
% of companies exceeding their revenue goals had an above-average email open rate.
(HubSpot’s Demand Generation Benchmarks Report)
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