No, I don’t suffer from OCD or anything.
At least I don’t think that I do and the fact that my bedroom has always looked like a tornado hit it, I’m pretty confident that I’m right about that.
Instead, I’m a perfectionist when it comes to business and, while most people would say that’s a good thing, in my case it’s really held me back when it comes to my website content writing.
You see, The Law of Diminishing Returns basically says that the closer and closer you get to perfection, the more time it takes to move toward it. And, of course, perfection is something that’s impossible for any human because we’re limited in our abilities and knowledge.
Take the Lexus motto for example, “The relentless pursuit of perfection.”
Is a Lexus really perfect?
Well, the fuel economy is limited.
They break down from time to time.
They don’t last forever.
So, they’re far from perfect.
But while Lexus is always striving for perfection, they release new, imperfect models every year instead of waiting until they’ve actually perfected the automobile.
Frankly, I used to have a really difficult time actually completing tasks or projects because I would fixate on the little things that, while they would make a difference, they wouldn’t make enough of a difference to justify spending more time on them.
Does this sound anything like you?
Well, if it does, here’s how I dealt with it when it comes to building my site, my content and my business.
- When creating content, set a time limit and then spend 1/3 of your time creating the content and 2/3 editing it. Then move on to something else.
- Set a timer and stick to it. If you want to spend only three hours on writing then write for one hour and edit for two hours. Then publish it! Here’s why:
- You’ll get more content posted in a shorter time frame.
- You’ll waste less time.
- You’ll be more clear by spending more time on editing.
- You’ll generate more questions via your comments if you mistakenly are a little unclear.
- You’ll be able to go back and fix mistakes later because it’s not you’re publishing a physical book.
- Track your content, see what people like and then rinse and repeat.
When it comes to creating content for your site, perfectionism can be a hindrance because Internet surfers what more and more content. They’re not really concerned that it’s not perfect so don’t worry about being perfect.
BTW, this article took me about 45 minutes to write as I watch Monday Night Football.
Do you have any suggestions about how you deal with being a perfectionist and your website content writing? Let me know by posting a comment below.